In Your Space Series - "Creating Art from a Place of Love and Authenticity"

Some people have a clear definition of what constitutes "good" art, while others may have a more fluid view. Regardless of where you stand on the spectrum, I challenge the idea that good art versus bad art matters at all.

In my opinion, what matters most is that the artist creates from a place of love and authenticity. When creating art, hearts and souls are poured into the process. Hours, days, and years are spent perfecting crafts. It is a constant creator's journey to strive to communicate something meaningful to their audience, whether that be a feeling, an idea, or a message.

Through personal observation, I’ve seen so many artists become bound by the idea of good and bad art. They worry that their work isn't "good enough" or that it won't be well-received by their audience. They may feel pressure to conform to certain styles or techniques that are currently in vogue or more marketable, rather than staying true to their own creative impulses.

Art is subjective. What one person considers "good art" may not be the same as what another person does. There is no objective measure of what constitutes good or bad art. It's all a matter of personal taste and opinion. In this sense, “good” and “bad” are insignificant.

As artists, the job is simply to make art. The job is to create from a place of joy and passion, without worrying about the opinions of others. While feedback and critique can be helpful in improving the craft, they should not dictate the creative process and vision.

I personally give each piece of art that I create everything I have in that moment. Once that moment has passed, I move on to the next piece. I am long removed from any era in my career where I worried about good and bad. Consequently, I'm the happiest I've ever been as a creator.

The idea of good art versus bad art is ultimately irrelevant. What matters most is to create from a place of love and authenticity. Creators should embrace their unique, creative impulses and strive to communicate something meaningful to their audience.

Let go of the pressure to conform to someone else's definition of "good art." In the end, those opinions have nothing to do with why artists create. The focus should always be on creating art that brings personal joy and fulfillment. I think it’s then, that an artist’s respective audience optimally connects with the work.

-Sergio Santos